Fanatics has increased its physical presence in New Jersey, announcing a new retail casino location inside Ocean Casino Resort on Thursday. Not coincidentally, the opening perfectly coincides with the start of the NFL season.

Fanatics is relatively new to the NJ sports betting scene, launching its online product in May. Ocean Casino is the first retail location Fanatics has entered in New Jersey.

Now that the operator has a strong online presence in New Jersey – not only with an online sportsbook but also with Fanatics Casino NJ – building a physical one appeared to be important for the new operator.

The Fanatics Sportsbook is located inside The Gallery, with 12,000 square feet of a gaming and bar experience that is considered to be the casino’s centerpiece.

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