Betway and Manchester City have announced a new multi-year deal as the operator becomes the official global betting partner of the club.

From the start of the 2024/25 season, the Premier League club joins the Super Group-owned brand’s extensive sports sponsorship portfolio which includes further teams from across the English top-flight, La Liga, NBA and more.

Super Group CEO, Neal Menashe, commented: “We are absolutely delighted to become Manchester City’s Official Global Betting Partner. This agreement cements our place in the top tier of Premier League partners, ensuring that our Betway brand reaches fans in all corners of the globe.”

This is yet another major betting deal for English football as the defending Premier League champions link up with Betway – a familiar name to fans of the sport.

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